Anotherway & Sapphire: Powering the Launch of Anotherway Ventures
Industry
EIS Venture Capital Funds
Challenge
Due to the regulatory requirements surrounding venture capital fund management in the UK, Anotherway Ventures needed an FCA-authorised and highly trusted manager to facilitate the launch of their SEIS and EIS Fund.
Results
In 2023, Sapphire assumed this critical role for Anotherway Ventures, delivering the regulatory expertise and oversight essential for the successful launch and ongoing management of their SEIS and EIS Fund.
Key Products
Anotherway Ventures Fund
"Sapphire has consistently demonstrated professionalism, combining a strong work ethic with industry expertise. Their disciplined approach and commitment to quality have set a high standard in venture capital management."
Nick Clarke
Managing Partner @ Anotherway Ventures
"Working with Sapphire has always been a positive experience. Their team is friendly and approachable, and they really know the industry. Sapphire’s guidance and hands-on help have played a key role in launching and managing the venture capital fund successfully."
Stuart Finlayson
Partner @ Anotherway Ventures
About Anotherway Ventures
Founded in 2023, Anotherway Ventures is a pre-seed and seed-stage venture fund that aims to help build brands and provide investment.
The team takes a hands-on approach, working with founders to develop businesses with the potential to define the future. They look for ideas to improve how people live.
The Challenge
In 2023, Anotherway Ventures was a new firm seeking to enter the SEIS/EIS venture capital market. To successfully navigate the sector’s intricate regulatory landscape, the company required an experienced FCA-authorised investment manager. One with proven industry integrity, capable of ensuring a compliant, streamlined, and effective fund launch.
The Solution
Sapphire was appointed to lead the launch of the Anotherway Ventures Fund, drawing on our extensive sector experience as a trusted investment fund manager. Leveraging our expertise and regulatory credentials, we oversaw the fund formation process, with the Anotherway Ventures Fund formally established in February 2023. The fund’s mandate focused on three core categories of consumer-brand businesses: those launching a brand, scaling an existing brand, or re-positioning a brand for renewed market growth.

Anotherway’s decision to partner with Sapphire was reinforced by our team’s expertise and understanding of the complexities surrounding SEIS and EIS structures. This enabled Anotherway to prioritise deal sourcing with confidence, secure in the knowledge that all regulatory and compliance obligations were expertly managed.
Throughout the fund launch, Sapphire has sought to ensure professional and operational standards. From documentation and regulatory filings through to investor onboarding, we have tried to manage the investment fund with attention to detail.
“Sapphire consistently exemplified the highest standards of professionalism, combining an outstanding work ethic with deep industry expertise and experience."
Nick Clarke, Anotherway Ventures Managing Partner .
The Results
The collaboration between Sapphire and Anotherway Ventures resulted in the successful establishment of the Anotherway Ventures Fund in early 2023, just one year after the firm’s inception. This achievement underscores how steadfast commitment, operational excellence, and aligned objectives can deliver timely and effective fund launches.
Through the combination of Sapphire's experience and Anotherway’s strength in consumer-brand development, the fund was launched successfully, targeting SEIS and EIS investment opportunities.
Next Steps
If you would like advice on how to set up an investment fund, such as a GP/LP fund or an EIS fund, or if you need an FCA authorised operator and manager to manage the fund, or need pricing and options, contact us, and we will be in touch right away.
Disclaimer:
Sapphire Capital Partners LLP ("Sapphire") is authorised and regulated by the Financial Conduct Authority (FRN 565716). The case study above is illustrative only and does not represent investment performance or future outcomes and the content on this webpage is intended solely to explain Sapphire’s fund-management and advisory services. It is not a financial promotion for the purposes of section 21 of the Financial Services and Markets Act 2000 and does not constitute investment advice, an offer, or an inducement to engage in any regulated investment activity. Nothing on this page should be interpreted as a recommendation regarding any investment, fund, scheme or structure. Any person considering an investment should obtain independent financial, legal and tax advice. Investments in start-ups, early-stage businesses and venture capital funds involve high risks, including the risk of losing all capital invested, illiquidity, and dilution. Tax treatments, including SEIS/EIS reliefs, depend on personal circumstances and may change. Communications with Sapphire’s staff are for general information only and should not be relied upon to make investment decisions.
